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Ashenda - 'Women's Independence Day'
#Ethiopia Ashenda is one of Ethiopia's public holidays.
Ashenda or 'Women's Day' is a great and vibrant festival celebrated freely by women, especially girls, by holding together religious, cultural and traditional events.
'Ashenda' means wet grass in Tigrinya; Garlic is a broad and long leaf-like plant.
This plant, which is said to be found in hilly areas, is the origin of the name of the festival known as Ashenda.
Women (especially girls) cut the plant and tie it to a rope tied around their waist.
Women who live in the same area wear Ashendy and wear their beautiful traditional clothes, make shruba that distinguishes married and unmarried women and dance around the houses in the area.
Calling the name of the owner of the house in their song, they chanted to the left and right. They sing loudly.
It is celebrated every year from August 16 in cities for 3 days and in rural areas for 7 days.
Amelon Tadese, who is the producer of ABC's Tigrinya program, mentions that various art competitions will be organized so that the festival does not lose its appearance.
Remembering the efforts being made to register the festival as one of the intangible cultural heritages of UNESCO, they explain that the use of clothing and ornaments of women from different zones is compared to the traditional view of the festival.
Stating that the competition has a high role to preserve the culture; They point out that this has created an opportunity for teenagers to look back at 'how it was' in the past, which instills knowledge and respect for culture.
In this regard, they said that the government should continue its efforts to keep the culture intact by allowing stadiums, supporting carnivals and strengthening its support in various ways.
On the other hand, the festival should be known in the international arena to preserve its value and tradition and make it a tourist attraction, and it should be implemented by the youth and the community, according to the Deputy Director General of the Tourism Training Institute.
They say that the media is responsible for promoting the festival by reporting and documenting the events.
They explain that it is important to prepare traditional food and drinks, sell branded products with traditional and international content, organize tours showing heritage sites and organize cultural fairs so that festivals with this kind of spectacle can be used as a source of income for tourism.
The director who says that tourists should be busy with various interesting events; They add that it should be noted that this process has a high role in building the country's image.
They say that one of the ways in which the country's tourism grows is the way for visitors to share what they have seen with others.
Thus, by understanding that visitors collect information in advance about the services they will find in the countries they are going to and their prices, they state that the requested payment should be measured and appropriate.
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