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African mass media should break new ideas and work for development and progress!
- African journalists
#Ethiopia African journalists said that the African mass media should do their part by promoting new and progressive ideas and working for the development and growth of the continent.
He said that it is necessary to establish a strong media institution to change the wrong perception and narrative of Africa in some western countries.
It can be seen that some Western countries present the image of Africa in a negative way in the media.
For example, Africa is often presented in the media as a symbol of poverty, hunger, war and other negative things.
He said that Africa, which covers 6% of the earth's surface and has a population of more than 1.4 billion, has been misunderstood by the world.
Therefore, in terms of making the world have a correct understanding and perspective about Africa, what should the African mass media do? ESA interviewed African journalists on the issue.
Journalist Johnson Kanamugare of the Rwanda Post; He said that the main responsibility of promoting the good image of Africa and its potential resources to the world in an organized manner should be the responsibility of Africans.
In particular, he said, the African mass media should work for the development and progress of the continent by introducing new and progressive ideas.
Doreen Apollos, communication consultant of the African Union Commission, says that some western media often lose the balance in their reports about Africa due to their interests and interests.
She mentioned that when they report about Africa, they are always choosing only negative things and to change this situation, she said that the African media should fulfill their leadership role by delivering bad information.
He also said that the journalists should focus on progressive ideas that transcend the vision of Africa.
It was also noted that it is important to establish a strong media that represents Africa in order to change the wrong narrative in which Africa is portrayed. #ESA
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